Archive for April, 2009

Thinking Like Your Customers

You’re pretty web savvy. You’ve been on the Internet since 1994. You were using Altavista when everyone else was using Webcrawler and Lycos. Sound familiar? We spend most of our days on the Internet, and as such we’ve become pretty adept at finding stuff through the search engines. But we forget that the vast majority [...]

Don’t Become A Sell Out

It’s tempting. A company offers you tons of money, but at what cost? Tom made a boatload of money selling MySpace to News Corp, but now it’s turned to shit! John Chow has become MarketLeverage’s bitch. ‘Nuff said. Tyler Cruz let greed take over. His blog barely gets updated anymore – But why should he [...]

Is LSI Dead?

A few years ago, search engine forums were buzzing about a series of Google patents that threatened the work of SEOs around the world. Latent Semantic Indexing (LSI) was supposed to change the landscape of SEO by distinguising the theme of a website, and discounting links on those sites that don’t fit with the theme. [...]

Everything Is Negotiable

In these economic times, money is tight. Car dealers understand this, and are giving buying incentives like never before! Home prices have dropped significantly, and yet as a buyer you can still negotiate prices down even further. Why don’t the same rules apply online? Maybe it’s because you didn’t ask! Recently, one of our VIP [...]

Being Sick Sucks

When I got sick in the “real world”, I’d just use a sick day and call out of work. But when you work for yourself, it’s harder to deal with. I got sick over the weekend, and I’ve been struggling ever since. And now my wife is sick, just as I’m getting over my cold. [...]

It’s Craptastic!

My ISP had a massive e-mail failure yesterday, that affected customers all across the country. Their e-mail servers went down at just after midnight, and the issue wasn’t resolved until 6pm! 18 hours without e-mail! They claim that any incoming mail sent during the outage was queued, but I didn’t get any mail once the [...]

Freelancing? Get A Contract!

Recently, I started offering some specialized services (search engine optimization, performance enhancements, customized themes, etc) to blog owners. My first customer was a friend who needed me to build him a blog for his travel agency. He previously hosted a “company website” through Yahoo, but wasn’t happy with the results. So we decided to use [...]