From 10K To 125K Visitors In Just One Month!

As you’ve probably noticed, I haven’t done a good job keeping this blog up to date. I’ve been busy working on a new blog that we launched back in March, and the growth has been unreal!

We had 10K pageviews for the month of April. In May, we’re already at 125K pageviews! I’ve been blogging for 6+ years now, and I’ve never seen anything like this..

Here’s what I’ve taken away from this. You can tell other people what to do, but no one else will live up to your exacting standards. I’ll take an extra 10-20 minutes to structure a post properly, tag it properly, promote it properly, and use some clever methods to increase the time on site and number of click throughs.

These are all things I’ve mentioned to my writers before, but they tend not to listen. With a staff the size of ours, it’s hard to hold everyone’s hand, or micro-manage them. But when everything goes through me, it’s easy to make sure it’s done correctly the first time.

I’ve spent upwards of 90 minutes on a single post, and unfortunately not every one is a grand slam. But it’s that attention to detail and quality control that ultimately leads to sticky content and satisfied readers. The stats don’t lie!

And here’s a biggie: Write content that is timeless, and let the search engines bring you an endless supply of traffic. In our other business, we’re focused on current news. There’s no way to make that sticky, because what’s news today isn’t relevant a week or month from now.

But think outside of the box, and you’ll find a way to create something that generates buzz, and continued waves of traffic. I won’t spell it out for you, but think about it and see if you can come up with the answer. 🙂

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