Burger King, Your Pricing Model Makes No Sense!

Burger King Original Chicken Sandwich

Honestly, I rarely go to Burger King.. But I was in the area, and I had a hankering for an Italian Chicken Sandwich. Of course, when I get there, I’m told that they’ve once again gotten rid of it. Why? Who knows, they seem to enjoy playing games much like McDonalds does with the McRib. Grrrr!

Instead, I decided to just get an Original Chicken Sandwich, which is basically the same thing, only with lettuce and mayo instead of marinara sauce and cheese. Then I looked at the price on the menu. $4.99! This sandwich was $2.79 for DECADES, and then all of a sudden they decided to jack up the price something fierce. But what’s even more perplexing is that they’re doing a “2 for $5” promo right now, and included in that promo is the Original Chicken Sandwich.

So let me get this right.. I can buy one sandwich for $4.99, or two of them for $5? That makes absolutely NO sense whatsoever. Had it been $3 or $3.50, I would have gotten it and that would be the end of it. But instead, I just left and got a better sandwich for less at Chick-Fil-A across the street.

Good job BK. See you when you bring back the Italian Chicken Sandwich.. Maybe.

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One Response to “Burger King, Your Pricing Model Makes No Sense!”

  1. Denise says:

    So true. They are shifting some prices here as well ( NY ).

    Got some $25 vouchers left though, if anyone wants them, simply send me a email at denwilliams91 at Hotmail.com

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