Posts Tagged ‘Facebook’

Facebook Rolls Out New Like Button That Lets You Choose From Various “Reactions”

For the past year, Facebook has been testing out a more comprehensive ‘Like’ button, one that lets you express your emotion about a post. Facebook is calling these new buttons Facebook Reactions. With Facebook Reactions, you now have the choice to ‘Like’, ‘Love’, ‘Haha’, ‘Wow’, ‘Sad’, or ‘Angry’ a post. So now instead of “liking” […]

Hey Zuckerberg, Nobody Wants The Messenger App!

If Foursquare’s attempt to force users to download Swarm taught us anything, it’s that people really don’t like being forced into using apps. But Zuckerberg apparently doesn’t care, because Facebook is now FORCING it’s iOS and Android app users to download Facebook Messenger in order to access their private messages. While the company has been […]

Facebook Brand Pages See Dramatic Loss In Reach

I’ve long preached the importance of having a Facebook Fan Page, but recent changes to Facebook’s News Feed algorithm have me rethinking that strategy now. As Jim Tobin explains in a recent column, Facebook’s December algorithm change has been punishing brand pages, regardless of how interested fans are in that page’s content. Ignite analysts reviewed […]

Is Your WordPress Blog Facebook Friendly?

A few weeks back, I helped one of my clients roll out a new theme for their popular WordPress blog. The new theme was 1000x better than their 2-year old design, and their readers were really receptive to the new look. Then today, I get a frantic e-mail, saying there’s a problem sharing their content […]

Why Relying On A Facebook Fan Page Is Dangerous

Don’t put all your eggs in one basket, especially if you don’t have control of that medium. I’m talking, of course, about Facebook. Many webmasters have made Facebook Fan Pages an integral part of their marketing strategy. There’s no question that it’s a great way to build brand awareness, not to mention generate click-through traffic […]